April24 , 2025

    Deck Raises $12 Million to “Plaid‑ify” the Rest of the Internet

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    Montreal‑based Deck has closed a $12 million Series A led by Infinity Ventures, just nine months after its seed round, bringing total funding to $16.5 million. The startup’s mission: make every corner of the web as easy to access as a modern banking API.

    Turning Any Website into an API

    Deck’s browser‑based AI “data agents” log in, navigate, and extract information from sites that lack usable APIs—utilities, e‑commerce back‑ends, payroll portals, government services—then convert that raw HTML into normalized, permissioned data streams.

    “Just as Plaid gave developers a secure on‑ramp to bank data, Deck does the same for the 95 percent of platforms with no APIs,” CEO Yves‑Gabriel Leboeuf tells TechCrunch. “Developers can now build features in minutes instead of months”

    When a user connects an account, Deck handles authentication, anti‑bot countermeasures, consent management, and data normalization behind the scenes. The result is a plug‑and‑play API call priced on performance—clients pay only for successful transactions.

    Born from Frustration

    Leboeuf, President Frederick Lavoie, and CTO Bruno Lambert previously founded Canadian open‑banking pioneer Flinks, acquired by National Bank in 2021 for roughly $140 million. Post‑exit, they discovered that data fragmentation was far worse outside finance.

    “From food‑service sales trapped in clunky distributor portals to billions in unpaid music royalties sitting in dozens of dashboards, founders kept telling us, ‘Our data is broken.’ The pattern was everywhere,” recalls Lavoie

    Early Traction

    Deck first tackled utilities—connecting to 100,000 + providers in 40 countries—and now powers firms like EnergyCAP, Quadient, and Greenly. Non‑utility customers (Notes.fm, Glowtify, Evive Smoothies) are already stretching the platform into other verticals. February usage grew 120 percent month‑over‑month, the founders say.

    Infinity Ventures co‑founder Jeremy Jonker believes Deck is rewriting the rulebook:

    “They’re doing for user‑permissioned data what open banking did for finance—only on a much broader canvas”

    Jonker now joins Deck’s board. Additional Series A investors include Intact Ventures, Better Tomorrow Ventures, Golden, and Luge Capital.

    Compliance, Consent, and Anti‑Bot Tech

    While Deck’s agents sometimes bypass terms‑of‑service roadblocks, the company says its model aligns with global open‑data trends: consumers own their data and can delegate access. Proprietary “human‑like” mouse movements, vision computing, and rate‑limiting help dodge bot detection.

    Data are not used to train large models—Deck needs both end‑user and client consent to repurpose information. A forthcoming “data‑vertical creator” will let developers spin up new connectors in minutes.

    What’s Next

    With 30 employees and fresh capital, Deck will:

    • Expand beyond utilities into payroll, logistics, HR, and government records.
    • Launch iOS/Android SDKs for mobile integrations.
    • Release the data‑vertical creator to open its agent network to any developer, “for any industry… in no time.”

    If Deck succeeds, the days of screen‑scraping wizards and manual CSV exports could fade into history, replaced by a single bridge between browser‑bound data and modern applications.

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