In a world where boutique fitness often leans too far into exclusivity or trend-driven fluff, Carrie Minter is doing something refreshingly different: she’s building a global wellness movement that’s as intentional as it is impactful. With a background in modeling and over a decade in fitness, Minter is rewriting the script on what it means to be strong—not just physically, but emotionally, socially, and spiritually.
At the heart of her empire is Carrie’s Pilates, a franchise that doesn’t just promise transformation—it delivers it in sleek, stylish form. With her flagship studio rooted in Yorkville, Toronto, and others expanding across Dallas, West Hollywood, and Orange County, Minter’s influence is growing fast. But she’s not just expanding her footprint; she’s elevating the entire experience of Pilates.
What sets Carrie’s Pilates apart? For starters, Minter’s invention—the Transformer 2.0—is a game-changer. Designed by Minter herself, the machine takes the traditional reformer workout to a whole new level. With dynamic resistance and multifaceted functionality, it’s built for deep, total-body sculpting without compromising elegance or usability. It’s innovation that’s more than skin-deep—just like the brand.
Carrie’s Pilates doesn’t cater to a specific body type, age, or experience level. It’s rooted in inclusivity, where confidence comes from showing up, not showing off. From first-timers to longtime devotees, Minter’s studios are designed to make everyone feel welcome, powerful, and stylish—without apology. The interiors are undeniably chic, but the energy is even more magnetic, powered by passionate instructors and a fiercely loyal community.
And while aesthetics and performance are part of the DNA, purpose is what fuels Minter’s mission. Inspired by her non-verbal autistic brother, she’s partnered with organizations that support autism awareness and special-needs programming—like Camp Summit—to bring greater meaning to every movement. This is fitness that gives back. Pilates with a pulse and a purpose.
Minter’s goal is to make wellness more accessible, authentic, and emotionally connected—a direct contrast to the cookie-cutter boutique experience so common today. In her studios, every session feels like a celebration of individuality and progress, not perfection.
With more locations launching soon and an ever-growing digital following, the Carrie’s Pilates brand is poised to become one of the most influential fitness communities in North America. It’s more than a workout. It’s a lifestyle. A movement. A message: that strength isn’t just how you look—it’s how you live.
